NEW TAMPA - Doug Kugley lay flat on his back, his feet pressed against a metal bar high above his head as beads of sweat trickled down his face and splattered on the foam mat beneath him.
“Squeeze your glutes,” demanded Maria Ivanova, the petite and fit certified athletic trainer standing over him.
“What is this?” she said, tapping his sternum, which suddenly deflated under his nylon shirt like a flattened tire. “Keep the abs tight.”